PIM Guide
How to turn fragmented product information into a governed, reusable asset
When product information is divided among ERP, files, suppliers, agencies and teams, every new channel adds manual work, inconsistencies and delay. PIM can provide a shared foundation, but its value depends on the information model, responsibilities and processes—not software alone.
Download the guide to understand when PIM is justified, how its role differs from ERP, how to model taxonomies, attributes, variants and documents, and how to organise collection, approval, localisation and publication. It includes an implementation framework, business-case guidance, common mistakes and a readiness checklist.
What you will learn
- when information complexity justifies implementing PIM;
- how to separate ERP and PIM responsibilities;
- how to model families, attributes, variants, relationships and documents;
- how to organise supplier and local-team contribution;
- how to design validation, approval, localisation and publication workflows;
- how to assess the business case and organisational readiness.
Who it is for
- product managers and product-information owners;
- eCommerce, marketing, sales and operations teams;
- product owners and digital-transformation leaders;
- CIOs, IT managers and architects involved in ERP, PIM and integration;
- companies publishing products across multiple websites, portals, markets or marketplaces.
Note:You will receive the material as a PDF. Your details will be used to provide the document and, with your consent, to send further communications from Commergent.
FAQ's
Possibly. ERP usually governs operational data, while PIM manages enriched information, relationships, documents, translations and publication readiness.
No. Variant, document, market and channel complexity can justify PIM even for a relatively limited portfolio.
No. It explains the information model, processes and decision criteria that should be clarified before selecting a solution.
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